Eco-Friendly Companies Offer Savings to Value-Conscious
Consumers This Earth Day
By Katie LeBel



Reduce, reuse and recycle! We hear it from our kids, we hear it in ads, but are these the only ways we can care for our Earth this Earth Day and everyday?

In addition to the ‘3Rs’, consumers are beginning to recognize that the products they purchase can be a way of investing in the environment, thanks to a growing number of environmentally-minded companies. Stonyfield Farm, Seventh Generation, Recycline and Kiss My Face are examples of consumer-products companies that offer natural, recycled and organic products, and they are joining together to help educate consumers on how the choices they make today can help make everyday an “Earth Day”.

The simple act of buying products that help to preserve natural resources and contribute to responsible, sustainable growth is extremely powerful. By supporting these companies involved in the Earth Day educational campaign, consumers have already helped:

• Keep thousands of acres farmed organically. By supporting over 80 Organic dairy farms, Stonyfield Farm’s Organic Yogurt helps reduce the amount of persistent toxic pesticides released into the environment.

 • Save over 760,000 gallons of petroleum ? enough to drive a car for almost 20 million miles. Seventh Generation’s non-toxic cleansers save natural resources and reduce pollution.

• Recycle almost 500,000 yogurt cups into useful new products. Recycline’s Preserve® Toothbrush is manufactured using recycled Stonyfield Farm yogurt cups.

• Contribute to strong communities and a sense of corporate responsibility. Saying no to animal ingredients in products, Kiss My Face has been friendly to other Earth inhabitants, contributing to various organizations which fight hate, HIV/AIDS and support human rights. During this web-based educational campaign consumers can log onto  to find information on how their purchases contribute to the health of our planet. In addition, they will also find coupons for over thirty dollars in savings on eco-friendly products! The web-site will also explain how these products, which are safer for their homes, neighborhoods and the environment, can fit effortlessly into their everyday life. At Whole Foods Markets during the month of April, consumers will be able to redeem coupons from competing mainstream brands to apply to the purchase of earth-friendly products from these companies.

Stonyfield Farm — Stonyfield Farm is the nation’s fastest growing yogurt company and offers a complete line of delicious, all natural and Certified Organic yogurts, frozen yogurts and ice creams that are distributed nationwide. The company was the first dairy in the U.S. to pay farmers not to use the synthetic growth hormone rBST. Our commitment to the environment doesn’t stop at organic food production. We also donate 10% of our profits to environmental causes and reduce excess packaging by switching to a lighter-weight plastic, eliminating the production and disposal of tens of thousands of pounds of plastics per year through source reduction. We continually look for ways to reduce our solid waste, recycling and reusing more than 70% of our solid waste from the manufacturing process. Stonyfield Farm is widely known as a national leader in socially and environmentally-sound business practices. For more information, please call (800) PRO-COWS or visit

Seventh Generation — The nation’s leading brand of non-toxic and environmentally safe household products with distribution in thousands of natural product and grocery stores nationwide, Seventh Generation has become the authority when it comes to products that protect the health of people and the environment. The company name is derived from the Iroquois belief that “In our every deliberation, we must consider the impact of our decisions on the next seven generations.” By using non-toxic, renewable resource-based household cleaners, laundry & dish products, 100% recycled, non-chlorine bleached bathroom & facial tissues, paper towels & napkins, recycled plastic trash bags and full-spectrum light bulbs from Seventh Generation, consumers can make an important difference by saving natural resources, reducing pollution and keeping toxic chemicals out of the environment. Not to mention making the world a safer place today and for the next seven generations. For more information, call (800) 456-1191 or visit

Recycline, Inc. — Recycline is an environmental consumer products company. In its mission to help consumers conserve, the company develops products that stand on their performance and function while making environmental responsibility a priority. The company’s first products are the Preserve® toothbrush for adults, the Preserve Jr® toothbrush for children and the PreserveTM Tongue Cleaner. Through a recently developed partnership with all natural yogurt manufacturer Stonyfield Farm, Recycline currently makes its product handles from recycled Stonyfield Farm yogurt cups. All of Recycline’s products and packaging are made with recycled materials and are designed to be completely recyclable after use — the company provides a postage-paid mailer that enables consumers to recycle used Recycline products into picnic tables and park benches. Recycline’s Preserve brand products are available in approximately 2,000 natural foods stores nationwide. Recently, Recycline formed a new division to assist other consumer product companies to recover and recycle the waste their products generate and, in the process, gain value for their customers. For more information, call (888) 354-7296 or visit

Kiss My Face — While always at the cutting edge of “concerned”, over the last 5 years Kiss My Face has set about adding as many organically-grown ingredients as possible to our natural bodycare line. Besides the obvious purity of organics and benefits to the user, we feel utilizing them in ever greater quantities directly increases the market for these products, increases the amount of acreage converted to organics, increases the income of organic farmers thus contributing to overall increases in sustainable agriculture which increases the fertility of soil lessening erosion, pesticides and chemicals. For more information, call (800) 262-KISS or visit .

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